Ridgefield Events Branding and Web Design Project
Ridgefield Events is a private family-owned property in Arcata, CA. From weddings to parties, or corporate events, it's their goal to provide a wonderful and memorable experience for you and your guests.
Website Design | Brand Design | Marketing Collateral
Industry: Wedding, Events, Hospitality
Core Brand Strategy
The brand strategy unfolded to harmonize the luxurious ambiance of the venue with its natural surroundings, particularly the ferns. From the business card to the website, every piece of marketing material exudes a sophisticated that mirrors the New England-style stately feeling of the estate.
My role as the brand designer extended across various elements, from the overall brand design to the creation of a Squarespace website. Business cards and rack cards served as tangible extensions of the brand, offering a tactile experience of the sophistication that Ridgefield represents.
Logo & Brand Standards
We carefully curated rich, luxe colors with gold accents, symbolizing stately sophistication, while the fern in the logo became a visual nod to the surrounding nature. The choice of rich, luxe colors and gold accents not only imparts a sense of opulence but also echoes the timeless elegance that Ridgefield offers.
Ready to Level Up Your Branding?
Please fill out the form below and I'll follow up within 48-hrs to discuss the next steps.